Ignite FB Tracking PixelHubSpot Gets You Certified in Social Media Marketing for Free - Natalie Burnside
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HubSpot Gets You Certified in Social Media Marketing for Free

by Natalie Burnside 05/10/2020

Image by Gerd Altmann from Pixabay

Did you ever wonder how social media professionals and influencers grow their followings or increase engagement? Are you curious about how businesses and individuals use social media to make money? Or maybe you're considering adding social media marketing to your list of job qualifications. 

Fortunately, you don't have to leave home to learn all about social media marketing. HubSpot Academy offers a free online certificate course that shows you everything you need to know through a set of engaging videos.

If you have eight to 10 hours of free time right now, that's all you need to learn these valuable skills.

Why Learn Social Media Online

According to the Bureau of Labor Statistics, the need for Social Media professionals is on the rise, with the number of job openings expected to increase 8% over the next ten years. That's faster than average.

Even if your goal is not to become a full-time social media professional, many small businesses need help from their employees to manage social media. So adding social media to your resume could be a massive plus with your existing or future employers.

But there's another reason you might want to become a master at social media. That's to become a paid influencer.

According to the Digital Marketing Institute, 76% of people trust social media influencers about buying advice. And influencers make passive income on the ads shown on their content.

70% of teens trust everyday influencers more than celebrities. 86% of teens say that they want to become a professional influencer. So if your teens and tweens have extra time on their hands right now, they may love to take this course too.

What You'll Learn

This course sets you up for success with easy to follow and exciting videos on topics like:

  • Developing a social media strategy 
  • How to effectively track social media trends to improve your own posts
  • How to grow a following of engaged followers
  • How to leverage your audience to make money as a business
  • How to measure your return on investment
  • Each digestible video is pre-recorded so you can take them when and where you want, as long as you have Internet. Each is followed by a short quiz to test your knowledge.

    But take good notes as you go. That's because you'll complete a test at after watching all the videos to get your well-earned certificate. And if you want to know more about a specific platform like Instagram or YouTube, you can take these shorter, but more targeted courses after getting the social media overview.

    How to Sign Up for a Social Media Course

    Just Google "HubSpot Academy". Search for the Social Media Certification course. And get started. Once you're done, they'll recommend other related courses to take what you've learned to the next level.

    If you have some extra time on your hands, why not learn something useful that could advance your career? Learning social media is a fun and potentially lucrative choice. 

    About the Author
    Author

    Natalie Burnside

    Originally from the midwest, Natalie and her husband Brian spent many years following his career but knew they were forever home when they made it to the Lowcountry. During vacations on Kiawah Island, they would dream of retiring to the South Carolina coast. When an opportunity presented itself to move to Bluffton much earlier than they envisioned, it was a “no brainer” and has proven to be one of their family’s best decisions. The two things Natalie loves most about the area are the community’s welcoming attitude and the always changing, but consistently breathtaking, views from the Lowcountry bridges. “It seems that everyone you meet in Bluffton and Hilton Head loves their community and genuinely wants you to fall in love with it, too…whether it’s for a week of vacation or to plant your own long-time roots.”